This Week in NWF History: Creating Ranger Rick
Since 1936, the National Wildlife Federation has worked to conserve the nation’s wildlife and wild places. As part of our 80th anniversary celebration, we are recognizing important moments in our history that continue to make an impact today.Since its first publication in January 1967, Ranger Rick magazine has cultivated generations of young wildlife enthusiasts to become lifelong partners in protecting our environment alongside the charismatic raccoon, Ranger Rick, and his friends and family in the forest. By using stunning photography and exciting wildlife-centered activities and articles, Ranger Rick magazine seeks to educate and involve kids with the outdoors and nature.
Today, the Ranger Rick mascot travels from coast to coast to help children and adults alike understand and engage in important conservation efforts. From making a kayak journey with a mountain lion to leading Earth Day activities, Ranger Rick works tirelessly to help people understand the significance of safe and healthy communities for people and wildlife… all while having fun, of course!
Take a look:
Ranger Rick magazine and its companion magazine for younger readers, Ranger Rick, Jr, reach about 579,000 homes across the United States. Last year, the Association of American Publishers (AAP) announced its annual awards for outstanding achievement in U.S. educational publishing, honoring Ranger Rick magazine with four awards: Best Overall Editorial, Best Single Issue Editorial, Best Article Design, and Best Photography. The magazine has also won the 2015 Parents’ Choice Gold Award and the 2015 Periodicals of the Year Award.
This year, both Ranger Rick and Ranger Rick, Jr. magazines were awarded 2016 gold medals for editorial and design excellence by the Parents’ Choice Foundation. The Parents’ Choice Awards is a long-established program created to recognize quality children’s media.
This month’s December 2015/January 2016 Ranger Rick magazine features “Br-r-rave Polar Bears” and how they thrive in their extreme climate as well as how to make your old mittens into great gifts!
Get ready for next month’s magazine with articles about wildlife leaping for leap year, “How to Make Friends with a Whale”, and fun Valentine’s Day riddles.Subscribe Now