First, let’s do the numbers: McDonald’s has over 32,478 restaurants in 60% of the world’s countries and recorded $24 billion in revenue last year. That’s more restaurants than any other company in the world, and $24 billion is…well, it’s a lot of money. Moving beyond that extraordinary number of drive-thrus, global presence, and Fortune 150 revenue of McDonald’s, what’s more impressive is how quickly the company can change, particularly in response to the voices of consumers. Read more
Students and Nature
Wildlife That Move Us: A Week-Long Celebration
IN 1938, PRESIDENT FRANKLIN D. ROOSEVELT helped National Wildlife Federation launch its first National Wildlife Restoration Week. Held annually ever since, National Wildlife Week (as it is now known) is … Read more
Junior Ranger Rick Reporter to Interview First Lady
On March 16, 11-year-old Daniel Symons will chat with First Lady Michelle Obama about her garden and the Let’s Move! campaign — at the White House! Read more
4 Fun Projects for a Children’s Spring Garden Party
Garden-themed activities will make any birthday party blossom Read more
New Film Highlights Overloaded Stressed-Out Kids
A new documentary film being embraced by parents and teachers alike may explain why we have a generation of kids so totally disconnected from nature. Race to Nowhere, being shown … Read more
It’s in the dirt! Bacteria in soil may make us happier, smarter
Dirt can be good for you? That’s what recent scientific research is telling us. So — pass the mud pies! Read more
No Child Left Inside- Be Out There!
No Child Left Inside How often do kids spend time outdoors in unstructured play? Not too often nowadays. If you think your kids are getting that outdoor time at school, … Read more
Outdoor Play for Baby Boomers: An Audio Archive
Welcome to the Free Play Project, which celebrates the history of unstructured, spontaneous play for children in the United States by gathering audio recordings of people’s memories of stickball, marbles, and other outdoor games. Read more
Go Green with a St. Patrick’s Day Garden
On March 17, try this traditional planting activity with your family Read more

